If you’ve been to a street food event recently, chances are you’ve had some sort of experience with a mobile food vendor. From the trucks that appear on main streets during lunchtime and evening hours to poach-and-grill joints that pop up in community parks and green spaces on weekends, mobile food vendors are all over. And they’re here to stay! The rise in popularity of street food events has created ancillary businesses catering exclusively to mobile vendors. These companies provide vendors with everything from food, drink, and seating options to special events and marketing strategies. On top of that, many caterers have developed their own mobile truck service as well. Let’s take a look at the advantages of having your next street food event catered by a catering company
Catering for Food Trucks: The basics
Street food events can be a great way to increase brand awareness while also engaging your customers. People are always curious about what’s open to them, so a mobile food vendor event can give them the opportunity to try your product. If you’re hosting an outdoor event, you can even let your guests try the food that you’re serving, which is a great way to build customer relationships. There are lots of ways to make your next street food event successful, and catering from a caterer can help you identify the best strategies to maximize your return. The most important factor, in any event, is the food. If your food is good, it doesn’t matter if you’re at a high-end restaurant. Your caterer is here to ensure that your food is up to par. This is where you want to make sure your food is fresh, and that you’re sourcing it responsibly. For example, if you’re hosting a tapas-style event, you might want to consider hiring a caterer who specializes in catering to tapas events. This will help you avoid having to prepare multiple dishes, and it will also give your guests a more diverse spread of flavors.
What Are the Advantages of Catering for Street Food Events?
- Great way to connect with your customers: If you’ve ever hosted a street food event before, you know how special these events are. People often have the chance to experience their city in a way that’s not typically possible. You can capitalize on this by having your next event catered from a caterer. A caterer can help you ramp up your marketing efforts, and help you connect with your customers in a different way. An event catered by a caterer can also help you ensure that your food is fresh and sourced responsibly. A caterer can also help you identify ways to make your next event more desirable to your customers. - Serve your food faster: Sure, people love to munch on your delicacies, but it’s also nice to be able to serve them in a timely manner. A caterer can help you with this by bringing the right equipment to your event. This can be as simple as having a food truck chef who cooks your food in advance, or it can be as complex as having a commissary kitchen where your ingredients are made and then served to you. In any event, a caterer can help you get your food out to your guests faster.
Why You Should Choose Event Catered Catering Services
- They know food trucks: Maybe you’ve hosted a few events in your city and are looking for an easier way to organize them. Or perhaps you’ve just never considered hiring a caterer for your events. Event catering services can help you with this by providing you with an easy-to-use online booking system or a phone number that you can use to book your events. These companies have likely partnered with lots of other vendors, which can lead to an easier time securing vendors. - They can help you ramp up your marketing: One of the best reasons to consider event catered catering services is that they can help you ramp up your marketing. These companies have likely partnered with marketing agencies and have access to a wide array of marketing strategies. These strategies can help you target your customers even better. - Choose from a variety of vendors: Another important aspect of event catered catering services is that they allow you to choose from a variety of vendors. You can browse through a variety of menus and choose the ones that best fit your event. This can help you avoid having to choose between vendors or figure out what kind of food your guests prefer.
We’ve come to the end of our guide to catering for food trucks. With so many benefits, it’s clear why you should consider hiring a caterer for your next street food event. If you still have questions, don’t hesitate to reach out to one of our team members. We’d be happy to discuss your next event catered catering option in more detail.